To be successful in business and in life, you have to be unconventional. So many people follow the trends and models that have gone before them only to find that they are unable to replicate their success. The reason for this is because you have to create your own lane that takes you to where you are trying to get to. While we can emulate some of the traits that made others prosper and rise to notoriety in their sphere of influence, we have to find our own secret sauce for advancement and achievement. Write your own story on how you climbed your personal Mt. Everest. There is no other way to do it! Get out of the box, be different, and try things that others are afraid of or overlook. That's how you will stand out and become all that you envision yourself to be.